41 Awards Main logo Logo Special Edition logos 06 Publication Size on cover - logo version use (section 02) Minimum width 415px (110mm) Maximum width 530px (140mm) THE BUSINESS CONCEPT. Images Need to be of high quality in general, as we produce both online and print version of the publications. With the advancement of AI assisted artwork, if any images recieved look: • Poorly photoshopped • Fake/superimposed • Scanned from a print The Designer or point of contact will advise accordingly that we cannot use images provided. Similarly, if the image is deemed too low quality for use within the magazine the Designer does advise the client accordingly. Main Cover images: Potential clients need to be advised that a high resolution image is a requirement of booking a cover, prior to purchasing. • Images provided can be edited in-house to fit the cover as needed, keeping the likeness of the original person(s) image provided. Logo use for email banners Use either of the logo options as page opposite - maximum size of the logo no more that 1/4 of the header image. Padding should be equal to the edges of images where possible - minimum of 20px (0.5cm) border Image needs to be business looking and relatable to the Brand Audience (section 01) Year-Round Award logos have a logo specific to that Programme, they are hosted on the Awards page using The Business Concept Watermark as shown in section 02 Publications are all set sizes: 297 x 210mm (A4 size) All The Business Concept publications use CPD Member logo and renewed annually through the Creative Team Magazines Example cover Headline font: Futura- Bold Blurb font: Libre Franklin- Regular Subscribe pages www.thebusinessconcept.com Logo version use (section 02) Subscriber pages are standardised across each brand unless requested otherwise. These are changed each full year or if a rebrand/ redesign occurs. Layouts within the Publications Watermark (section 2) Font used: Futura- Bold Example cover Headline font: Futura- Bold Blurb font: Libre Franklin- Regular THE BUSINESS CONCEPT. AVIATION & AEROSPACE AWARDS 2025
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